objective
ESS needed website to promote their incredible product. Accommodate users from multiple target audiences. Show unique qualities of the ESS product. Help establish venue to email prospective clients. Create a look that will take ESS into the next 10 years.
strategy
Create a design that is product centric. Blow the competition out of the water by providing many 'in-action shots' and 3-D animated walk-throughs of each product that show how special these products are. Allow testimonials and real-life images for each product. Empower the client with a content management system using PHP/mySQL for optimal functionality and security.
results
Targeting their world-wide audience, ESS can now answer any question about their product via their website. This powerful tool will reduce support time and generate an online community of avid product users' which will, in turn, create word-of-mouth marketing much more powerful than any site. Powerful clients such as the United States Armed Forces will now have an easier time ordering, and approving ESS products for official use.
The ability Montana Banana showed in facilitating our needs and keeping us on track was amazing. We are proud with our choice to use Montana Banana, and will be proud to continue using them in the future.
Steve Dondero VP Marketing
